Blossomshave ushered in their new era with thejauntysingle ‘Joke About Divorce’ –checkout the video below.
The Stockport indie heroes have not released any new music since the expanded editionof their fifth album ‘Gary’ in 2024– their fourth UK Number One album in total – but ‘Joke About Divorce’ is the first taste ofnew music, with more to follow later this year.
The track, produced by Shawn Lee and released via ODD SK Recordings and Distiller Music, is a spritely, energetic indie pop bop, with frontman Tom Ogden singing: “I guess this argument’s not the place for a joke about divorce / My intention’s are just a playful thing to make you laugh of course”.
Check out thetheatrical, pink-washedvideo, directed and edited byOgden, here:
“During every argument, no matter how big or small, there’s always that moment where humour could completely disarm you both and diffuse the whole thing,” said Ogden of the track’s inspiration.
“On this occasion, I thought joking about divorce would do exactly that… I just got the timing completely wrong. Instead, it made things worse, and that moment ended up immortalised in a three-and-a-half-minute pop song.”
The bandrecetlycompleted a European headline tour, and they have been announced for a couple of festival appearances this summer:at Neighbourhood Weekenderin Warrington in MayandTramlines in Sheffield in July.
Blossomsspoke toNMEin September 2024 around the release of ‘Gary’, with Ogden saying the band had “really taken the live show to another level” during that era.
“It does feel like we’ve really stepped it up again,” he explained. “That’simportant because Idon’twant to drift off into the abyss like so many other bands do. This album is helping us stand out from the crowd a little bit.”
The band were alsoamong the acts benefittingfrom a £1.6million pot of international touring funding.
Called the Music Export Growth Scheme (MEGS), the touring fundingprogrammewas developed and administered by the British Phonographic Industry (BPI), andgave away a total of £1.6million to support 58 acts that were looking to expand their global audiences but needed extra financial aid. Funding frompreviousrounds of the scheme was given to the likes ofBeabadoobee,Dave,BicepandWolf Alice.