‘It’s Been A Rough Time’: Marvel Boss On The Studio Changing Its Methods And ‘Coming Back Strong’ After Box Office Bombs

Film

Although the Marvel Cinematic Universe remains one of the most popular entertainment franchises, the last few years have been somewhat rocky on the Marvel movies in order and accompanying TV shows front. While some projects, like Guardians of the Galaxy Vol. 3 and Loki, have been hits with the masses, others, like Ant-Man and the Wasp: Quantumania, The Marvels and Secret Invasion, failed to make a splash critically and/or commercially. Louis D’Esposito, Co-President of Marvel Studios, is aware “it’s been a rough time” for the MCU, but he’s confident that the franchise will be “coming back strong” following the studio changing its methods.

While there was a time when moviegoers were lucky enough to only get one or two MCU movies a year, Marvel Studios’ output has increased significantly since then. Not only has the release of MCU shows to Disney+ subscribers opened up many new corners of this shared universe, but delivering three movies per year had become the norm, and 2021 even brought four! But those days are behind us, with D’Esposito telling Empire the following:

It’s been a rough time. If we just stayed on top, that would have been the worst thing that could have happened to us. We took a little hit, we’re coming back strong. Maybe when you do too much, you dilute yourself a little bit. We’re not going to do that anymore. We learned our lesson. Maybe two to three films a year and one or two shows, as opposed to doing four films and four shows.

Originally Posted Here

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